The main focus of the 1980s regarding brands focused on a trend in takeovers, enabling successful brands to become extremely valuable on the open market. Even very early on, a value associated with a brand large was viewed in part as more important than the product itself. Early research indicates that many thought the only way to have a successful brand was to buy one. Many felt that the

Mart is an American multinational retail and discount store chain having more than 1,100 stores across all the states of the country. Established in 2009, Max-Mart is one of the fastest growing retailers in the United States after Wal-Mart, Target Corporation, and K-Mart. In addition to the home country, Max-Mart also operates a number of independent retail and discount stores in Australia, United Kingdom, Japan, Thailand, and New Zealand.

MC Donald's E-marketing Strategies McDonald's Success in e-Marketing Strategies McDonald's is a corporation of the world's largest or longest chain of hamburger fast-food restaurants. The company serves up to approximately seventy million customers each day. The corporation owns over 34,000 restaurants in about 119 nations across the globe. The company traces its foundation back in 1940 within the United States by two brothers-Richard and Maurice McDonald. It began as a barbecue restaurant,

Use of single version of the truth and single information Balanced set of strategic metrics (Financial and non-financial). New methods of cost accounting (ABC, Target Costing). Internal vs. External Focus (Benchmarking and Self-Assessment). Process Management and Measures (value delivery). Stakeholder value measures Uniform set of measures Causal relationships between measures across all levels. Source: Lieberman; (1994; et.al.). Automotive Industry Analysis Entering 2007 it is clear that Japanese firms, lead by Toyota, will be at parity with and potentially surpass the

Essay Topic Examples 1. The Rise of Pop-Up Stores in the Fashion Industry: A New Retail Paradigm      This essay will explore the growth of temporary fashion stores, or pop-up shops, and their impact on the traditional retail model. It will examine the benefits and challenges of this approach, with a focus on how pop-up stores are used as a marketing tool, their appeal to the experience economy, and the influence they

business2community.com/social-media/2012s-ten-worst-social-media-Disaster-0370309 Using contemporary illustrative examples from academic literature and reputable business publications, discuss the concept of "Social Business" and the resultant opportunity and challenges that are currently being faced by the retail industry globally. Concept of Social Business Concept of Social Business with Retailers Social Media and Retailing Best Practices in Administering Social Media There is a growing body of research that confirms that companies of all sizes and types can realize a wide array